Should I send daily PPVs on my paid OnlyFans account?

If you’re an OnlyFans Creator, striking the right balance between subscriptions and PPV (pay-per-view) can be tricky, especially if you’re just starting out.

PPV content can lead to a significant boost in income for many Creators, but learning how to sell your PPV in an organic way can be a challenge. Luckily, there are ways to use PPV as part of your content strategy without coming off as spammy.

So, how often should you send out PPV messages on a paid page on OnlyFans? Find all the answers below.

PPV strategies

With PPV content, subscribers pay a one-time fee to access paywalled content. In contrast, subscription-based profiles require a monthly recurring fee for access to a Creator’s entire feed. If you run a paid page, you won’t be able to post PPV content to your feed, but you can send PPV requests to your fans through messages.

As you build your strategy, always keep in mind that, just like all content sold on OnlyFans, the platform takes a 20% cut from your PPV content sales.

There are a few ways to incorporate PPV into your OnlyFans strategy. 

1. Free page with PPV model: Set up a free page (with no subscription fees) where you regularly post teasers to get fans to pay for additional, exclusive content. All your premium content is hidden behind a paywall. 

Top OnlyFans Creator Yvonne Bar has a free page with custom PPV content.

2. Paid page with PPV: Creators can establish a paid page where subscribers pay a monthly subscription fee, while offering PPV content as an add-on. These could be video chats, long videos, or other types of exclusive content that fans can purchase on top of their subscription fee.

3. Hybrid models: 

   • Tiered subscription with PPV: Creators can implement tiered subscription models where fans pay different monthly fees for varying levels of access. While OnlyFans doesn’t offer official tiered subscriptions, Creators can request a certain tip amount per month to create their own tiers. Higher-tier subscribers might get access to more content or exclusive perks. 

   • Free and paid page: Creator Muscle Mommy suggests a strategy is setting up a free page in addition to a paid page, where you store all your past PPV content. Here, your new fans can access all your previous content in one go without having to wait.

   • Content bundles: Creators can bundle PPV content with subscription packages or as special promotions. For example, you might offer a discounted bundle that includes access to their subscription content for a month along with a selection of PPV content.

Content considerations

When diving into PPV strategies, there are some key content considerations to keep in mind. 

Let’s break them down:

1. PPV content quality and value: Quality is key when it comes to PPV content. Make sure that whatever you’re offering is top-notch and delivers value to your subscribers. Think of it as a way to exceed your fans’ expectations. Remember, the goal is to make them feel like they’re getting their money’s worth.

2. Price sensitivity: How much are fans willing to pay to see your PPV content? Understanding this helps you effectively set subscription fees and pricing for PPV content. Some subscribers may be willing to pay extra for exclusive content, while others may not like the idea of spending more on top of what they’re already paying.

3. PPV pricing display: How you show your prices is important for your brand! Some Creators create a PPV “menu” to showcase their prices in a fun and unique way. Check out Canva for inspiration on crafting one that fits your brand identity. The cool thing about this approach is that you can pin it right at the top of your profile, making it memorable for anyone who drops by your page.

Frequency suggestions

So, how often should you send PPV messages on your paid OnlyFans?

Here’s a few suggestions:

1. Starting points: When you’re just starting out, sending out PPV content daily might look too spammy. Try once or twice a week instead. This allows you to maintain consistency without overwhelming yourself or your audience. When you’re new to content creation, you also have to factor in how much premium content you have to offer. You can adjust the frequency accordingly as you gain traction and better understand your workload and audience preferences. Some Creators may find success with more frequent posting, while others may prefer a slower pace. 

2. Testing and experimentation: Experiment with different frequencies to find what works best. Try increasing or decreasing the frequency of your messages and monitor the impact on subscriber engagement, retention, and feedback. 

3. Get subscriber feedback: Get a sense of how your fans feel about your PPV content with polls and surveys, or ask them directly via direct messages.

Tools for PPV management

Managing PPV sales can be time-consuming, but luckily, there are tools available to streamline the process. Infloww is an all-in-one management tool that’ll make your day-to-day activities a breeze. This lets you focus on what you do best: creating content for your fans. 

Here are some key features that Infloww offers:

1. Scheduling: Queue up your content, set the date and time you want it to go live, and then sit back and relax while Infloww does all the work for you. This way, you can maintain a consistent posting schedule without being glued to your phone or computer.

2. Mass messaging: Want to send personalized messages or announcements to all your subscribers at once? Instead of manually messaging each subscriber individually, you can compose a message and send it out to your entire subscriber list with just a few clicks. 

3. Analytics: Analytics and insights tools give you all the data you need to better understand your audience. From tracking fan engagement to monitoring PPV sales trends, these tools provide valuable insights for your OnlyFans.

How often should you send out PPV content on a paid profile?

There’s no one-fits-all approach when it comes to PPV content. Some OnlyFans Creators send PPV content regularly, some do it once in a while, and others choose not to have PPV content at all.

One thing is clear though: if you’re just starting out, sending out daily PPV content on a paid page might be overkill. Try messaging once or twice a week and adjust the frequency after seeing how your fans react.

You’ll understand moving forward what strategy best works for you and your fans.

Want to know more on how to strike the right balance between PPV and non-PPV content? Check out these tips.