Everything Creators need to know about the OnlyFans Spring Store

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Everything Creators need to know about the OnlyFans Spring Store

In 2022, OnlyFans launched an exciting new feature: the OnlyFans Spring Store. This new addition to the platform allows Creators to sell branded merchandise directly to their fans.

Robbie

Sep 26, 2024

If you're a Creator and want to broaden your income streams and foster more brand loyalty, this guide will give you all the essential info about how to use the OnlyFans Spring Store to your advantage.

What is the OnlyFans Spring Store?

The Spring Store is a digital storefront that lives directly on your OnlyFans profile. This integration means your fans can browse and purchase your custom-branded products without leaving your profile. Once a fan is ready to make a purchase, they’re then directed to your personal storefront on Spring’s platform to finish up their transaction.

Spring is a print-on-demand platform that allows you to make over 120 different customizable items. Creators can design and sell products like:

  • T-shirts and hoodies

  • Hats and beanies

  • Phone cases

  • Mugs and water bottles

  • Tote bags

  • Stickers and pins

Creators can choose which items they want to offer and can even sell other products they’ve produced outside of Spring’s platform. This lets you cater directly to your fans’ preferences.

The best part? The Spring Store eliminates all the logistical challenges that typically come along with selling merch for your brand. With this setup, you don’t need to manage inventory, find a place to store your products, or deal with shipping.

Spring takes care of everything. They create the physical merchandise and mail it right to your fans. All you have to do is design the products and market them to your fans.

How does the Spring Store work?

Setting up and using the Spring Store is a straightforward process for Creators. Here's a step-by-step guide on how it works:

  1. Create a Spring account: The first step for Creators is to open an account on Spring. 

  2. Design your products: Using Spring's tools, you can upload your designs for over 120 available products. You can upload your own artwork and create custom designs or use Spring’s templates. Personalize your items as much as you want to match your brand identity. 

  3. Set your prices: On Spring, Creators set their own prices and keep all of the profits. Spring has a base price for each item which covers all of their costs. For example, if a t-shirt’s base price is $10 and you decide to sell the t-shirt for $30, you keep the $20 in profit. 

  4. Create descriptions: You’ll be in charge of creating descriptions for each product. 

  5. Get your Spring Store link: Retrieve your Spring Store link from your Spring dashboard and copy it. It should look like: "your-name.creator-spring.com."

  6. Connect to OnlyFans: Once your Spring store is set up, you can connect it to your OnlyFans profile using your unique Spring Store URL.

    1. Open your OnlyFans profile Settings

    2. Select 'Spring store' under Additional info

    3. Paste your Spring Store URL and click Connect.

  7. Choose featured products: Your 'Featured Products' will appear first on your OnlyFans profile. To customize the order:

    1. Navigate to your store editor in Spring

    2. Select Products

    3. Mark items you want to feature with the star icon

  8. Storefront integration: After connecting your accounts, an embedded, scrollable storefront will automatically appear on your OnlyFans profile. 

  9. Fans make a purchase: When fans decide to buy one of your products, they’ll be redirected to your Spring storefront to complete their transaction. 

  10. Order fulfillment: Spring securely processes the fan’s payment and produces the product.

  11. Shipping: Spring handles everything to do with shipping out the product directly to the fan. 

  12. Earn profits: You get a share of every sale! 

Benefits for Creators

The OnlyFans Spring Store offers unique advantages for both sides of the Creator-fan relationship. It gives fans a new way to support their favorite Creators by letting them own a physical piece of that Creator’s brand.

This can serve to strengthen connections and make the fan feel like part of a community. Not to mention, they’ll be reminded of you every time they use that phone case or coffee mug! 

Here are some of the top benefits for Creators:

  • Diverse income sources: By creating a new revenue stream, you diversify your income sources. 

  • Brand building: Beyond the financial benefits, the Spring Store offers creators a powerful tool for brand building. 

  • Marketing: Your products provide passive marketing when they’re out in the world. When someone sees a shirt with your name and picture on it, they might look you up and find your OnlyFans. 

  • Fan engagement: The Spring Store can also drive increased engagement. By offering physical products, you can boost fan loyalty and provide a tangible way for fans to show their support for you. This increased engagement can translate into higher retention rates and more stable long-term support.

  • Low risk and low effort: You don’t have to make any upfront investment in manufacturing products that may not sell. Other than the time you put into designing the products, there’s virtually no financial risk for Creators. 

Strategies for using the OnlyFans Spring Store

Want to make the most of the Spring Store? Here are some tips:

  1. Promote your merch: Remind your fans that you sell merch on the Spring Store on your feed and in social media posts. 

  2. Create limited-edition designs: Crafting products that are only available for a limited period of time can create a sense of urgency and make them feel exclusive.  

  3. Align with products with your content: Make your merch personal. Do you have inside jokes with your fans? Catchphrases that you use? Include them in your designs!

  4. Ask for feedback: Use a poll on OnlyFans or on social media to ask your fans what products they'd like you to create. 

  5. Find the right price: While you want to make a profit, it’s also important to make sure your products are affordable for your fans. 

  6. Use merch as rewards: Offer merchandise as bonuses for top tippers or higher-tier subscribers.

  7. Offer a high product variety: Create a variety of products to see what your audience responds to best. 

How to create OnlyFans merchandise using the Spring Store

The OnlyFans Spring Store represents an exciting development for Creators, offering a new way to diversify income and strengthen connections with fans.

As you explore this feature, remember to approach it strategically. Consider how merchandise fits into your overall brand and content strategy. Think about what your fans would genuinely appreciate and find value in. 

Remember, the success of your merchandise will largely depend on how well it resonates with your audience and represents your brand. Take the time to create products that your fans will love and that you'll be proud to have associated with your name.

 With the right approach, the OnlyFans Spring Store can become a valuable part of your Creator journey, helping you build a stronger, more engaged community around your content.

As you venture into this new aspect of content creation, don't be afraid to experiment and learn from your experiences. Your unique understanding of your audience, combined with your creativity, can turn the Spring Store into a significant asset for your OnlyFans presence.

About the author

Robbie

Robbie is a Canadian writer and whose interests span many topics, including tech, content creation, and gardening.

Robbie

Robbie is a Canadian writer and whose interests span many topics, including tech, content creation, and gardening.

Robbie

Robbie is a Canadian writer and whose interests span many topics, including tech, content creation, and gardening.

Robbie

Robbie is a Canadian writer and whose interests span many topics, including tech, content creation, and gardening.

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