Reasons why you’re not making money on OnlyFans, according to Reddit

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Reasons why you’re not making money on OnlyFans, according to Reddit

Here are three reasons why your OnlyFans isn’t as lucrative as you’d like it to be.

Brunni C.

Dec 4, 2024

OnlyFans is more competitive than ever, and many Creators are struggling to break in. If you're wondering why your earnings aren't matching your expectations, you're not alone.

We've combed through Reddit to learn more about the real reasons for your low earnings on OnlyFans.

Let’s explore the common issues and how to avoid them.

#1: The market is more competitive now

You’ll hear this from experienced Creators and newbies alike: the competition on the platform is fierce. User u/t3tsu01 puts it bluntly, "Everyone thinks it's easy money, so we have a lot of Creators, but then they realize it's a very competitive market and there's not money for everyone." 

Another creator, u/DrGreenMeme, keeps it real, saying, "The vast majority of people hardly make any money on the platform. The average OnlyFans Creator earns just $150-$180/mo.

With so many Creators on the platform, the scenario is unlikely to change. But u/michelleonlyfans offers a glimmer of hope: “Yes it's over saturated. But there's still lots of money to be made 💵💵.”

One way to stand out from the crowd is to carve out a niche for yourself.  By honing in your content and focusing on a specific kink or fetish, you’ll attract a more targeted audience. 

Stand out from the competition with these proven tactics:

  • Research the top creators in your niche and identify gaps in their content

  • Build a unique brand persona and stick to it consistently

  • Focus on 1-2 specific kinks or interests rather than broad appeal

  • Invest in professional camera equipment and editing software

#2: You’re underestimating what it takes

Many aspiring Creators underestimate the level of dedication and hard work that goes into building a thriving presence on OnlyFans. 

A lot of work goes on behind the scenes in terms of building a brand, creating a following on other social media platforms to promote your page, and consistently providing top-notch content.  

User u/sam_my_friend shares their point of view, saying "Creators are earning more, in general. But it's harder, requires more imagination, competition and quality - and it shows."

To make it on OnlyFans, it's crucial to approach it as a job, not a hobby. This means understanding the workflow from start to finish, including content planning, production, marketing, and building relationships with fans. It also involves committing to consistent work hours and treating it as a business.

Redditor u/overthinkingsoph agrees, emphasizing the importance of mindset: “Us established Creators just work, while the unsuccessful ones complain because it simply didn’t work it out.” 

Remember, being a successful OnlyFans creator is similar to being a solopreneur, requiring dedication, discipline, and a strong work ethic.

  What to consider before starting an OnlyFans

Transform your mindset from hobby to business with these steps:

  • Set fixed working hours (minimum 25-30 hours weekly)

  • Create monthly revenue goals and track metrics

  • Invest in business tools (scheduling, editing, analytics)

  • Build systems for content creation and fan management

  • Schedule monthly strategy reviews to assess what's working

#3: You’re not promoting enough

After you understand all the aspects of building your online persona and you need to help people discover you. That’s why promoting yourself should be a major part of your workflow as a spicy Creator. 

A top Creator who’s no longer on Reddit emphasizes the role of promotion in their success, saying, “People are earning way more so that means ppl are still buying it. So sick of seeing these posts on Reddit about it being slow or over saturated. No, it’s because you don’t stand out and that’s on promo.”

Many Creators underestimate the power of social media, collabs and cross promotion with other Creators, and having a solid content calendar in place. It's not just about creating content; it's about getting people to see it. Want to find the easiest way to collaborate with other Creators? Infloww’s Share-for-Share program makes your collabs a breeze.

A move that can do wonders for visibility is going viral on socials. Whatever your platform of choice may be, create content using trending audio and speak to trending topics. You can even consider investing in your business by putting some money behind paid ads.

Boost your visibility with these promotion strategies:

  • Create daily content for at least 3 social platforms

  • Join creator networking groups for collaboration opportunities

  • Set aside 30% of your working hours for promotion

  • Track traffic sources to identify most effective promotion channels

The bottom line

While earning potential exists on OnlyFans, it's essential to approach the platform with realistic expectations. The road to success is paved with hard work, strategic planning, and a willingness to adapt to the platform's evolving landscape. 

By understanding the challenges faced by other Creators and implementing effective strategies, aspiring OnlyFans stars can increase their chances of achieving financial goals.

About the author

Brunni C.

Brunni is a creative writer interested in the creator economy and the future of the internet.

Brunni C.

Brunni is a creative writer interested in the creator economy and the future of the internet.

Brunni C.

Brunni is a creative writer interested in the creator economy and the future of the internet.

Brunni C.

Brunni is a creative writer interested in the creator economy and the future of the internet.

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Get started with Infloww today

Join over 4000+ agencies growing with Infloww.

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